Information or relaxtion: What do women watch?
Winding down at the end of the day, or using the television to stay on the ball: A comparison of viewing preferences of working and non-working women uncovers surprising differences. Both groups are most interested in news, documentaries and movies – but after this, their ways part. So much for housewife television: Two thirds of non-working women are interested in political and business shows (66 percent), thus making this format their fourth favorite television genre. For working women, this category takes seventh place with 58 percent (working men: 74 percent). When women come home from work tired, they prefer to unwind in front of a good crime thriller (fourth place among working women with 71 percent; non-working women: fifth place/60 percent). Comedy shows (57 percent vs. 43 percent), shows for children and young people (36 percent vs. 28 percent) and science-fiction/mystery shows (33 percent vs. 20 percent) have more fans among working women. By contrast, one in two non-working women (51 percent) enjoy sports shows on the television, compared with just 38 percent of working women. The erotic genre finds the least appeal among female viewers – but at five percent is still twice as popular with women who work as with non-working women (2 percent).
